Telenor Pakistan Joins Hands with Cricket Star Ahmad Shahzad to Deliver Youth-Centric Digital Content

In a daring move to connect with the country’s young through engaging, passion-driven experiences, Telenor Pakistan has partnered with renowned cricketer Ahmad Shahzad on a strategic content relationship. With a focus on cricket, one of Pakistan’s biggest unifiers, our partnership aims to strengthen ties with young audiences by providing digital content that speaks directly to their passions, interests, and goals.
At a signing event at Telenor Pakistan’s headquarters, 345 in Islamabad, the relationship was formally established. Ahmad Shahzad, a cricket star from Pakistan, senior corporate officials, Yasir Yasin, the director of marketing, and Ahsan Maykan, the chief marketing officer of Telenor Pakistan, were present at the event.
Yasir Yasin, Director of Marketing at Telenor Pakistan, commented on the partnership, saying: “We’re thrilled to work with Ahmad Shahzad to transform cricket’s strong enthusiasm into meaningful digital experiences. This collaboration marks the beginning of an exciting journey ahead and demonstrates our dedication to developing stronger relationships with the youth.
The Ahmad Shahzad Show, which is now available only on the MyTelenor App, is at the center of this collaboration. The show, which debuted at the beginning of the intense ongoing cricket season, brings cricket closer to young people by providing fans with exclusive footage, behind-the-scenes looks, and open discussions. It provides more than just amusement; it’s a chance to honor the game’s essence and its devotees.
This strategic partnership enhances Telenor Pakistan’s standing as a lifestyle partner for the digital generation and reaffirms the company’s dedication to supporting youth-led narratives. Telenor is committed to honoring the voices and passions that define the nation’s identity, even while cricket continues to inspire millions of people.